Ima-what?
Not like they need anymore free press since “Carmen Electra, Tori Spelling, jewelry designer Lia Sophia, Rick Fox, and others have invited Fulfilled to cater their special event”, but it appears that Fulfilled will finally open in Beverly Hills sometime in early September. Just in time for my birthday (in case you need an idea).
Fulfilled is a Japanese pastry shop that’ll be serving up imagawayaki. Ima-what? From what I’ve read, it’s like a chewy pancake type batter filled with sweet red bean paste. While Fulfilled will be serving up the traditional “an” filled imagawayaki, they’ll also be mixing it up LA-style(read: fusion) with sweet and savoury options. Prosciutto-filled pastries, anyone?
I wonder if Fulfilled will take requests for their special monthly flavors. PB&J sounds awesome. Or maybe a fluffernutter imagawayaki. Say that three times fast.
With the location on S. Santa Monica Blvd, I’m reading this store as a big marketing ploy to rake in the dough. Typical LA concept-take a traditional treat, add some interesting ingredients, hire a proven interior designer, and sell it to rich people. Works every time.
Dude, you made me look up Fluffernutter! haha.
http://www.marshmallowfluff.com/pages/fluffernutter.html
Wow spreadable marshmallow!?
Oh yeah! Not like you needed another way to ingest large quantities of sugar, fat, and carbohydrates.